Get more out of your salon
You’ll find Keune in more than 80 countries. We’re a tight-knit group of real people re-energizing the professional hair care industry. We’re here to help you with all kinds of services to elevate your salon, motivate your staff and gain more revenue. As an entrepreneurial family business that has been around for 100 years, we see many opportunities.
At Keune we are there for you in every possible way: with beautiful products, innovative education, worldwide marketing, and extensive salon support. This is how we help you to get the best out of yourself.
Our promises
It’s important to know what our business propositions to you, our primary clients, are. To bring out your best you, we go the extra mile to be the best possible business partner. This is what hairstylists and salon owners can expect when they work with Keune.
Create over 1248 colors
Colors like no other
Nothing’s more fulfilling than your client loving their look after you’re done. Our color ranges has there are countless different ways to create this magical moment.
Every hairdresser needs the right products and tools to create beautiful hair styles. With Keune Color, that’s exactly what you’re doing to get. We have been working with and for hairdressers since 1922 to improve our coloring products and techniques. With Keune Color, there are countless different ways to creating magic with color. Let us tell you how.
Tinta Color | Semi Color | Ultimate Blonde | Color Chameleon
Check out our permanent hair coloring Tinta Color and demi-permanent coloring Semi Color on page 4 to 7. Find our Ultimate Blonde color collection on page 6. And Color Chameleon, the best way to create bold hair colors, is shown on page 7.
So Pure Color
So Pure Color is our ammonia-free color range with naturally nourishing colors and beautifully scented products – featuring organic argan jasmine and sandalwood oils. This line includes color products for natural and fashion colors. We offer up to 100% grey coverage and long lasting colors.

Eelco Keune
CEO Keune Haircosmetics

Create happy and loyal customers
Many customers expect a good consultation from their hairstylist. However, only a few of them receive any kind of consultation. Start working with the Keune consultation method and experience all the advantages it will give you.

Experiences with Keune
Keune Salon The Building, Amsterdam: “They really care about us and help us in every kind of way to make our salon in Amsterdam even more successful.“