Recommended products

Sleek Swish bundle

Make a statement with the Sleek Swish hairstyle. This trendy look combines a smooth finish with an elegant...

View more →

Textured Tousle bundle

Get the Textured Tousle hairstyle for a playful and modern look. This trendy style features tousled layers and...

View more →

Blowout control bundle

Indulge in timeless elegance with the Blowout control hairstyle. This classic look features beautifully styled waves that exude...

View more →

Undone Waves bundle

Embrace the carefree charm of the Undone Waves hairstyle! This look is all about relaxed, tousled waves that...

View more →

Androgynous Hydro Bob bundle

Step into the future of fashion with the Androgynous Hydro Bob! This cutting-edge hairstyle combines sleek lines with...

View more →

Blonde Brilliance Treatment Bundle

Extend the effects of your Blonde Brilliance Treatment with our home-care products. These help maintain cool, bright tones...

View more →

Derma Regulate Shampoo

Reset oily roots with Derma Regulate Sebum Regulating Shampoo, formulated to regulate excess oil, purify the scalp, and...

View more →

Perfect Clarity Treatment

Reveal a healthier scalp with Perfect Clarity Exfoliating Treatment, bio- designed to gently lift away buildup, dead skin...

View more →

ALL PRODUCTS →

HAIRSTYLING

KEUNE CARE

> Show all

KEUNE COLOR

> Show all

KEUNE STYLE

> Show all

MEN

MOISTURIZING HAIR PRODUCTS

> Show all

PRODUCTS FOR FRIZZY HAIR

> Show all

SO PURE

TRAVEL SIZES

> Show all

VEGAN HAIR PRODUCTS

> Show all

NEW

So Pure Bundle – Cool Shampoo

This bundle contains a So Pure Cool Shampoo 400ml and a refillable bottle. So Pure Cool silver shampoo neutralizes brassy tones. Powerful violet pigments neutralize warm tones. Enriched with acai berry extract to help protect hair from oxidation and color fading. Makes hair soft, hydrated and gives it an icy glow. This bundle is also available in a 1000ml variant.The So Pure range won the Dutch Beauty Award 2023-2024 in the "Green hair care" category.

SPECIAL FOR COLOR-TREATED HAIR

HELP PROTECT HAIR AGAINST COLOR FADING

NEUTRALIZES BRASSY TONES

HOLD

SHINE

Our products are only available at a Keune salon

FIND A SALON

Premium hair care since 1922
All our products are 100% cruelty free
Get your products in a Keune salon near you

Ingredients

So Pure Cool Shampoo: Aqua (Water), Polyglyceryl-3 Caprate/Caprylate/Succinate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, PEG-40 Hydrogenated Castor Oil, Propylene Glycol, Acrylates/Palmeth-25 Acrylate Copolymer, Parfum (Fragrance), Sodium Chloride, Betaine, Sodium Benzoate, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Glyceryl Laurate, Acid Violet 43, Polyquaternium-7, Hydroxyethylcellulose, Isopropyl Myristate, Euterpe Oleracea Fruit Extract, Maltodextrin, Benzyl Salicylate, Citronellol, Hydroxycitronellal, Limonene, Linalool.

How to use?

Massage into wet hair. Leave in for about 1 minute to let the pigments do their work. Rinse thoroughly.

Disclaimer: product information such as ingredients may change. Always read the packaging or instructions for use before using the product. No rights can be derived from the information provided.